Entrepreneurs and small marketing teams often have only one person (and maybe not that) to market the business. How do you do that? Adopt a Marketing By One strategy.
Ann Gynn is a one-person marketer too. (She's writing this text and is struggling with using third person., so she's going to stop that.)
I don't think a marketing strategy tneeds to make a "thud" when it hits the desk is impressive. An effective marketing strategy should be something people can easily read and do.
That's why I created Marketing By One, an educational resource for entrepreneurs. I'm starting with a newsletter in mid-August 2025.
Who am I? I founded G Force Communication 20 years ago. I speak, train, and write about all things content and marketing. I have led editorial for The Tilt, anewsletter for content entrepreneurs , since its foundingand helped it grow to 60,000+ subscribers. I am an editorial consultant for the Content Marketing Institute blog and newsletter, which reaches over 200,000+ marketers every weekday.
For my Cleveland peeps, I spent over a decade handling PR for the Cleveland National Air Show, led marketing and communications for the global Gay Games 9, and handled the communication strategy for Cleveland to become a Say Yes city, making college scholarships available to all Cleveland Metropolitan School District students for 25 years.
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